Local Heroes Virtual Market goes from strength to strength

Jun 27, 2020

At the beginning of lockdown Food and Drink North East (FADNE) consulted hundreds of food and drink producers and merchants from across our region. Asking them how the COVID-19 crisis will impact their businesses. The results were startling, to say the least, with many stating the resultant down-turn in trade could mean they could go out of business within one to three months.

The current crisis has changed everything, at least in the short-term, leaving many of our local food and drink businesses fighting for survival. With retailers and routes to market closed many are left sitting on stock they cannot sell.

If something was not done to stimulate trade and kick-start cashflow we are at real risk of losing many of our most innovative businesses. This will trigger thousands of job losses and devastate our regional economy.

Food and Drink North East has created the Local Heroes initiative. An online food market that promotes, sells and delivers high-quality local North East food and drink to homes and people across our region. Weekly deliveries are collated and dispatched every Friday from our headquarters at The Beacon on Westgate Road in Newcastle. Each order delivered by our logistics partners Zmove – an innovative, regionally-based zero-emissions bicycle delivery service.

Originally set up as a twelve-week pilot the initiative is designed to support local businesses large and small and each order also includes a 10% donation to our ‘Community Fund’ enabling us to help to the most vulnerable and hardest hit in our communities.

This initiative is a proactive and coordinated response aimed at to connecting local people to local food like never before while helping people need and reducing our impact on the environment. We encourage you to visit the Virtual Market and place an order today!

Join the FADNE network!

With over 600 individuals and businesses already involved, the FADNE network is a body of like-minded people who want to build the North East’s reputation as a flourishing food and drink destination.

Add your voice to ours and together we can make our work more effective and achieve the positive change our region needs.

Fill in your details via our sign up form and we will keep in touch with you via our newsletter to let you know of the latest industry news, business support and funding opportunities, issues and projects we want you to be involved in, and upcoming events and workshops that are tailored for the North East food and drink sector.

Get in touch

Food and Drink North East
The Beacon
Westgate Road
Newcastle upon Tyne
Tyne and Wear
NE4 9PQ 

E: info@fadne.org

About us

Food and Drink North East is a community interest company (CIC). We aim to build a vibrant and engaged community that champions positive trade, promotes a sustainable circular economy and acts as a collective and inclusive voice for the region’s food and drink sector. Focussed on four strategic areas, our objective is to grow the sector’s contribution to the regional economy to 10% gross added value (GVA) by 2025.

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