Coming Home video campaign launched to champion North East food and drink offer

Aug 1, 2020

COVID-19 has dramatically affected the food, drink and hospitality sectors with many businesses struggling to see what their future looks like post-pandemic. As they begin to open up after lockdown we believe the time is the right is to support these invaluable regional assets at a time when they are at their most vulnerable.

Promoted locally and nationally the campaign is a series of four one-minute short films each celebrating a different aspect of the tourism and hospitality offer in the North East. And is aimed at local people, those who live away and those who may have not have visited the North East before.

The first film touches on history, heritage, and innovation – showcasing the fishing industry at North Shields Fish Quay, zero-carbon emission transport as well as the nationally-renowned Träkol restaurant positioned under the iconic Tyne Bridge.

The backing track is a new interpretation of ‘Meet Me On The Corner’ by local music legends Lindisfarne, recorded by Elisabeth Liddle, a locally-based music student. This new and exclusive rendition has the full support of Rod Clements the songwriter and founding member of Lindisfarne and we are aiming to release this version in the near future.

The campaign is being launched on 31st July and we encourage everyone to share the link and help us extend it’s reach using hashtags #ComingHomeNE and #FoodandDrinkNE

We’d like to thank our key partners, Newcastle UniversityGateshead Council and Visit Durham without whom this campaign would not have been possible.

Add your voice to ours and together we can make meaningful change happen!

Currently, Food and Drink North East is entirely self-funded and resourced on the goodwill of our Board and partners.

FADNE is about ownership not membership. We're a growing community of over 500 individuals, businesses and organisations who are working towards the same vision.

Join us and help strengthen our voice and extend our reach both regionally and nationally. So that together we can make our work more effective and achieve the positive change our region needs.

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Get in touch

Food and Drink North East
The Beacon
Westgate Road
Newcastle upon Tyne
Tyne and Wear
NE4 9PQ 

T: 0739 4522 991
E: info@fadne.org

About us

Food and Drink North East is a community interest company (CIC). We aim to build a vibrant and engaged community that champions positive trade, promotes a sustainable circular economy and acts as a collective and inclusive voice for the region’s food and drink sector. Focussed on four strategic areas, our objective is to grow the sector’s contribution to the regional economy to 10% gross added value (GVA) by 2025.

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